John and Dan talk a bunch about the business model of Penny Arcade now that [they have a Kickstarter campaign on][penny].
The real interesting talk is when they discuss the fact that advertisers will pay more for access to users than users will pay for access to content. It got me thinking again about the [new business model][nb] on [TBR][tbr] (which I already wrote about][abt]). The big issue with so many membership sites is that as more do it, I’m less likely to pay for the next one.
John says he listens to a number of podcasts and he could only think of one that he’d donate to if it went members only.
Totally not against membership sites, but I think that users are going to quickly hit membership fatigue. That means other business models will have to be explored if you want to write without having sponsors or advertisers.
[hyper]: http://5by5.tv/hypercritical/76 “Hypercritical – Selling a Dream”